I spotted on my GReader that Martha Stewart Living had released a special iPad app ‘extra’ magazine, so as I know that some of you are iPad and Martha lovers I thought it was my duty to download it and review it for you 🙂 I’m not sure if this is going to be a monthly thing or if this is a one off? First impressions, this is what the iPad was designed for and it’s very stylish and the animations and movies really bring it to life. If this is the future of magazines, I can live with it!.
It’s the same layout and style to ‘Living’ so you very much know what you’re getting. It’s I think £2.15 (sorry I forgot to double check when I downloaded it) which is cheaper than the magazine in the UK which is about £4.50. There is about the same amount of content once you take the ads out of the magazine. However there are still a couple of adverts on the app version, which seems ridiculous as you are paying for the app – I’d rather pay £2.50 and not have adverts at all.
I think this format will be ideal for the ‘Specials’ like Christmas and Easter, which are hard to get here in the UK. I look forward to seeing the next version and what they do with it with hopefully even more interactivity. If you don’t have an iPad and you’re interested there’s a Flickr set with a lot of the images from the magazine but it doesn’t give the ‘full’ iPad experience with the interactivity but good to look at.
I’ll be interested to hear what you all think of it?